Today is a very big day for us here at Manatt Digital Media -- something that has been a long time in the making. Today, we officially unveil “O Labs” -- a new joint venture by (i) Manatt/Manatt Digital Media (i.e., the entire firm), (ii) leading talent agency ICM Partners, and (iii) leading software development firm Originate -- launched to create, nourish, grow, and operate innovative companies. Manatt contributes business consulting and legal services to portfolio companies; ICM contributes sales, marketing, and branding expertise; and Originate provides product and software development talent. And, all three partners will open doors for portfolio companies via their vast networks of contacts and relationships.O Labs functions kind of like an “incubator,” but don’t call us one -- because our model breaks the mold. As far as we know, there is nothing else like it. No incubator brings such deep development resources and diversity of partners, expertise, and services. Manatt Digital Media’s Hale Bogg, ICM’s Keyvan Peymani, and Originate’s Jeff Scheinrock comprise O Labs’ investment committee.
All three partners are passionate about innovation -- and our partners ICM and Originate are absolutely at the top of their respective games. So, together, we have decided to put our money where are mouths are -- directly into the most innovative companies (and the entrepreneurs who created them). We have already funded and is growing our first company -- Versus -- a platform for legal, real-money video game tournaments. Check it out. It is very cool.
We are thrilled here at Manatt Digital Media. Even before this announcement, we believed we offered a completely unique 4-part value proposition to our clients: (i) business consulting; (ii) legal; (iii) venture capital; and (iv) deep industry contacts and relationships. We can now add an important new fifth ingredient -- company creator and operator.
But, don’t call us an “incubator”!
Full press release is here.
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